Glasgow, UK sensation Katherine Aly has done it again with another Europop single and music video for “Rules,” a single she spoke to Eloquent Mag about at length earlier in the week. Sung with a beautiful, whispery intonation, a technique cleverly twilled by other contemporary Irish and Scottish pop singers such as Sinead O’Connor, Annie Lennox, and the late Dolores O’Riordan, “Rules” is a memorable piece with a visual earthiness; Katherine’s avant-garde outfit and wilderness backdrop center the experience, and we’re left wanting more from the visually stunning singer.

Watch “Rules” below: